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· Colors evoke emotions—blue suggests trust, red signals energy, green implies growth.
· The right color palette helps a logo align with your brand’s personality and values.
· Contrasting colors improve visibility and readability across different backgrounds.
· Typography conveys tone—serif fonts suggest tradition, while sans-serif indicates modernity.
· Font choice affects legibility, especially when logos are scaled down.
· Consistent use of color and font strengthens brand recognition and identity.
· A professional logo design company in Dubai carefully selects colors and fonts based on brand psychology.
· Colors and fonts should be versatile for use in print, digital, and merchandise.
· Poor font choice can make a logo appear unprofessional or hard to read.
· Refer to the Guide to Logo File Formats to ensure your typography and colors remain consistent across all file types and platforms.
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