Text marketing works well for places that already have strong local interest, and that’s why many people search for spots like dave's hot chicken near me before deciding where to eat. Restaurants that send quick updates about deals, new items or limited drops can turn that local intent into real foot traffic, because customers appreciate getting simple, useful messages rather than scrolling through ads. This kind of direct communication helps smaller food businesses build loyal repeat customers and makes it easier for people to choose them over other options in the area.
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