When I first started creating instagram ads, I had a “go with my gut” approach. I’d brainstorm creatives, put together catchy captions, and hope for the best. Sometimes it worked, but more often than not, it flopped. After burning through way too much budget, I finally tried PowerAdSpy to see what others in my space were doing. That’s when I realized how much insight I’d been missing. Competitors were using short video reels instead of static posts, catchy text overlays, and clean visuals that instantly grabbed attention. Many of these ads had been running for weeks, which meant they were profitable. That gave me the direction I needed to adjust my own strategy. Now I feel like I’m creating with my eyes open, not blindfolded. I’m curious—do you guys regularly check competitor ads before launching your own campaigns, or do you prefer testing everything organically?

When I first started creating Instagram ads, I had a “go with my gut” approach. I’d brainstorm visuals, craft catchy captions, and launch campaigns hoping for the best. Sometimes it worked, but more often than not, the results fell short because I wasn’t paying attention to what competitors were doing or what resonated with audiences. Over time, observing trends and learning from others made my ads much more effective.

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